Date: 26 Aug 2020
Under the impact of COVID-19, Digital marketing becomes the safest and most efficient marketing and customer acquisition tool. SwissCham China will organize a webinar on August 26, Wednesday at 4 pm to explore how the Covid-19 is changing consumer behaviour and marketing approaches, what are the benefits of marketing technologies and key challenges in implementing them.
We are delighted to invite Jörg Wenzel, Founder and President of W4 Marketing AG &W4 China, to provide an extensive overview on B2B marketing:
In addition, we also invite Samantha Chalmers, Client Manager of 5 Star Plus Retail Design & Consulting in Shanghai to share her insights on creating experience online:
A changing market place – effects on consumer shopping habits/desires due to COVID-19 impacts
The leader of social e-commerce and live stream business of SHIXIAO network, Chai Yin will also join this webinar to talk about the KOL ecology and brand content marketing.
Click here for more details.